Palestinian women have always played a pivotal role in the opposition against the occupation, apartheid,…
Tag: fashion
Inside The World Of TikTok’s Jessica Toutounji
Everyday, fashion continues to be the ultimate form of expression, helping to showcase your unique…
Bassant Maximus: Fashion Designer by Day, Thrifting Queen by Night!
Bassant Maximus is an influential fashion designer who manages a Cairo-based fashion brand called BelTafseel.…
Farah Adly Sabbour on the Timeless Jewellery of Hermania!
Farah Adly Sabbour is a 27-year-old Cairo-based architect. Farah has always been fond of history,…
Hadia Ghaleb Is Getting on the Frontlines of Modest Swimwear!
Dubai-based entrepreneur and fashion influencer Hadia Ghaleb is getting on the frontlines of modest swimwear…
Joe’s Leather Goods: Taking Leathercraft to the Next Level
Youssef Hazzi, also known as Joe, always had a passion for handcrafts. He always loved…
5 Local Plus Size Clothing Shops to Keep on Your Radar
As a plus-size girl, I have always hated shopping. I have always hated feeling that…
Elie Saab Fashion Show at Abdeen Palace for Launch of Elie Saab Signature Villas with Emaar Misr
ELIE SAAB Signature Villas Launch ELIE SAAB Signature Villas at Cairo Gate were unveiled on…
Entreprenelle’s ‘The Fashion Project’: Your Guide To A Successful Fashion Business
Entreprenelle If you have a passion for fashion then Enterprenelle’s accelerated program titled ‘The Fashion…
Marwa Lotfy Workshops: Fashion Designing for Kids and Teens
As a young hijabi college student, Marwa Lotfy struggled to find fashionable clothes that represented…
Meet the 10 Women Who Rocked the Golden Parade
It’s safe to say that yesterday’s Golden Mummy Parade blew our socks off! The parade…
5 Hijabi Fashion Bloggers You Need to Follow
Who said that modesty & fashion can’t go hand in hand? Obviously, no one!…
Menna Hassan’s Najlah: Celebrating the Inherent Power of All Women
In a society where a woman’s body is objectified rather than celebrated, Menna Hassan, and…
5 Beauty Bloggers Who Say It Like It Is!
What is beauty? Beauty has always been defined by certain standards, set by multimillion dollar…
5 Easy Ways to be Eco-Friendly in Egypt
Being eco-friendly doesn’t seem easy. Although the latest weather-craze has made the process of deciding…
Sandra Mansour On Fashion, Inspiration and 2020!
Her designs are fabulously whimsical and beautifully inspired by art and poetry. She is an…
Amira Azouz “It’s on us to shed the light on the importance of pursuing one’s dreams, regardless of what they look like”
Fustany is a platform for all things fabulous, targeting women in the Middle East. The…
Bardees “I noticed my interest in fashion when I had my first Barbie doll”
Her designs effortlessly combine authenticity with bright colors and funky silhouettes. Bardees is an inspiration…
Sara El Emary “Life is a journey that you plan for yourself, and it can move with or without marriage”
She grew up loving fashion, showing interest in fabric when she was as young as…
Lilly’s Workshop Personalizing Fashion with Your Favorite Art
If you are looking to reinvent your ordinary piece of clothing, bag or even your…
Fashion After Forty: How Nehad El Swefy Makes Clothes
When she used to go shopping for clothes, she would find all the nice designs…
Hala Ezzat Designs … A Story of Retrieving Passion that Never Dies
Always passionate about handmade work, the in credibly talented fifty-year-old Hala Ezzat retrieves through her…
The StoryTailor Who uses fashion to tell stories about Egyptian cities
Afar, it is a pretty dress. Getting closer, it is much more. Her designs are…
Miss Sudan, Fatima Ali, Redefining the So-Called “Beauty Standards”
“Someone can spit on me, another might throw something at me, and I can hear…
Fashion, Sports, Hijab and Eco-friendly: UNDER-RÂPT’s Perfect Mix!
Aiming to conquer the every day lives of today’s women, the lifestyle brand UNDER-RÂPT…
Spotted: Oka Wi Ortega Wearing Kojak!
Duo singers Oka Wi Ortega were spotted in their latest music video clip “Sorry” wearing four different outfits…
Retro Freak? Bambah Boutique is the answer!
Every woman has been and still is mesmerized by Faten Hamama, Souad Hosny and Shadia’s…
Deana Shaaban: “My Business Was Born Out of the Need to Escape Depression”
Deana Shaaban is one of our favorite Egyptian fashion designers. She has been rocking the…
Bina’s Wear Encourages Parents to Wear Their Kids’ Drawings with Pride
Imagine how happy and proud your kids would be if you turned their arts and…
In my closet…with Lifestyle Blogger Hana Elawadi
I am Lifestyle Blogger Hana Elawadi, last year I made it my mission to help…
Finally A Plus-Size Blogger is Dominating the Egyptian Instagram Scene!
Plus-size fashion has boomed globally in the last four years thanks to models and actresses…
The Doodle Factory: Using vulnerable children’s artwork to create products that empower them!
Responsible shopping is an innovative way of supporting fantastic causes without just donating money, and…
Arab Musicians with a Quirky Sense of Style
If you’re looking for musicians with style as unique as their music, look no further.…
Find the best of Egyptian fashion brands on #HanaGoesLocal
With everyone obsessing over the biggest international brands you would be forgiven for not realising…
5 Arab Fashion Bloggers Helping us Reshuffle our Wardrobes
In the ocean of fashion bloggers that are being followed now a days, it becomes…
Cleo in the City: the Egyptian Fashion Blogger taking on New York
The fashion scene has recently been growing in the Arab World proving to be a…
Do Fashion Bloggers Really Inspire us, or Just Make us Jealous?
The fashion scene in Egypt and the Arab world is on the rise constantly. Recently,…
Wrap It Up and Beat the Heat!
Most of us live each year anticipating summer and the moment we get to lock…
Rania Roushdy: Egypt’s First Wheelchair Using Model!
Rania roushdy is a 24 year old whose inspiring story has been featured all over…
5 Alternative Styles for the Daredevils!
We can’t emphasize this enough: We love fashion! And there’s nothing better than people who…
Having your Husband’s Picture on your Clutch, Cute or Too Cute? #FashionShaweesh
In what we are certain was a moment of absurd cuteness, Poussy Shalabi chose to…
5 Badass Egyptian Women with a Great Sense of Style
One of the most common misconceptions about feminists, or women who work in human rights…
Having your First Baby before 25, Worth it or Living Hell?
The decision to have a baby is a very big one, let alone making…
Print Pattern Brand Logos are No Longer “Cool”!
It seems like designer stores are in trouble because people don’t like their logo…
Zalia: Modest Fashion all the Way from Singapore
Fashion has been witnessing a lot of experimentation, innovation, and a general surge of creativity…
10 Ways your Grandparents are Screwing you Over
Grandparents, the nicest of all Earth species, their sole purpose in life is to make…
Keeping it Local! Egyptian Actresses who support Local Brands
We have been keeping an eye on the changing style of local stars and have…
Take the Time Machine to the Fall/Winter 2015-2016 Collections
In a world where everything is moving forward, fashion seems to be doing the opposite,…
7 Egyptian female Artists you Need to know about
Egyptian female artists have been underappreciated and suppressed in the past, but when they came…
On Mixing High-end with High Street: What Berna’s Got Up Her Sleeve!
As the Egyptian sense of fashion re-establishes itself, Egyptian Fashion bloggers begin to adapt to…
Nermine Amer: Artistic Confessions of A Fashion Outcast.
Balancing three jobs isn’t easy, but when you’re as passionate as young Nermine Amer, nothing…
Ahmed Hatem: “Three religions used to live together in this same country, where now families aren’t tolerant of each other”
Know Thy Nursery Directory Sarah’s Kindergarten (Treasure Island) is a nursery in Maadi which…
It’s a Spring Thing
Photography by Remon El Markiz Model: Lina Aloumary Makeup by Diana Richy Hair by…
Daring to Dress
Sexual harassment is a prevalent issue in Egypt, we already know that much. The blame…
Stradivarius Girls Trip
Sun, Fun and Fashion! Last month, Stradivarius invited our team to a super fun girls…
Thaat – Bringing Artisans Back
The relief of buying a product with a clear conscience doesn’t come that often. Places…
Pre-Summer Night’s Dream
With long summer nights right around the corner, these light and comfy outfits will keep…
Meet Your New One-Stop Shop for a Sustainable Wardrobe
Bringing so sociable felicity supplied mr. September suspicion far him two acuteness perfectly. Covered as…
15 Things Stylish Women Do Every Day
Announcing of invitation principles in. Cold in late or deal. Terminated resolution no am frequently…
Finally Decoding Slickr!
On Revolutionary Changes in Fashion, Social Networks and Women’s Rights! Walking into their well-groomed…
Simone – A Woman With 9 Lives!
She is fun, fierce and fabulous! Everything about her defines girl power. She sings what…
From the Office to the Dance Floor – How to be prepared!
I’ve learned that living in Cairo is all about time management, and if you’re…
“Bag” to Basics!
We’re taking things “Bag” to basics with these head-turning and everlasting masterpieces that never go…
Middle Eastern Masterpieces
The field of fashion may be dominated by the European taste, but the Middle Eastern…
Kids Zone Jan/Feb 2015
Teach your child to think like a scientist with Nutty Professor Sign up your child…
Look and Feel by Temraza X ABn’G
In order to experience a Temraza dress to the fullest, Farida Temraz, The face behind…
Slickr: On Revolutionary Changes in Fashion, Social Networks and Women’s Rights!
By Nayera El-Zeki Walking into their well-groomed office in Zamalek, we could tell that Slickr…
69’s New Collection Rocks Cairo
Last night on the 17th of December, 69 showcased its new collection. The little celebration…
Mahi Tarek: Experimenting, Empowering and Enlightening with Art
After seeing her work at Vintage Furniture and Object Emporium, we immediately met Mahi…
Santa gave us Polo Ralph Lauren for Christmas this year
By Nayera El-Zeki Just in time for Christmas shopping, Polo Ralph Lauren makes its first…
Massimo Dutti Broadens its Horizons
The store’s men section has been expanded. Lifestyle media and fashion bloggers were invited to…
Nada Akram’s new collection Playful, Fabulous and Chic!
Nada Akram’s new collection is all what a girl wants. The pretty colors and playful…
Perpetually Stuck in the 80s
You watch a specific group of people for your entire life and you start noticing…
Highly Pretty
High waisted swimsuits are bringing back ancient charms. Heat up the sand this summer with…
Secrets By The Nile: Made-in-Egypt Fashion at it’s best!
A fabulous collaboration between Bazarna Events and Style Treasure resulted in an afternoon of fashion,…
Dining For A Pink Cause
Founder of Breast Cancer Foundation Egypt, Dr. Mohamed Shalaan, explained an informative presentation about causes,…
Fashion, Cameras and Cocktails with Pull & Bear
By Nayera El Zeki What’s even better than fashion? Cameras and cocktails maybe? Well Last…
Sweet Hues
Photography by Remon El Markiz Styled by Reem Gamil and Sarah Taha @suechic Model Natalie…
Make-Up Shopping for Dummies
I always get this question; what shall I buy? Which brand? What shall I look…
Egyptian 70s: Crazy, Sexy, Cool
Rebellious Earlies, Desperate Mids, Hilarious Lates… No, we’re not talking about the average Egyptian’s lifespan.…
Louboutin’s Passion for Egypt
The French footwear tycoon may be on top of the fashion world right now, but…
90s Worst Fashion Crimes
Over the centuries, humankind has committed some mistakes, ones for which we all somewhat feel…
Isabel Marant Rocks H&M
This Fall, designer Isabel Marant gives H&M a great combination of colors and silhouette. From…
The Talent of Trendsetting
The 6 Fashion Gods of Planet Earth The Little Black Dress in Breakfast at…
Audrey Hepburn
Iconic Fashion Facts The Little Black Dress: Audrey Hepburn was the little black dress…
Three 60’s Looks that will Never Go out of Style
These 60’s looks are the eternal inspiration for any wardrobe! The Hepburn Audrey’s signature look…
5 Common Misconceptions Newbie Fashionistas Believe
According to the Merriam-Webster definition, a fashionista is a person who designs, sells or is…
Adidas Kicks off with Fabulousness
Keep it cool and light as the weather starts to heat up with the new…
River Island does Kimonos
We absolutely love kimonos. They look pretty, colorful and super feminine and chic. River Island…
H&M Art Attack
The world’s favorite high street brand goes crazy colorful this summer. From florals to random…
Connecting with @Zedified_
Zedified is our fabulous blogger pick for this issue. Her blog is unique, fancy and…
Cairo Boutique: The ultimate shopping experience
The multi-brand store located in Heliopolis combines unique pieces of renowned designers in the Middle…
Get fit for summer with Bershka!
Bershka is presenting its new summer Start Moving collection. The sport collection’s energetic acid colors…
Fashion Garage
When fashion, design and charity blend! Fashion Garage is a promising fashion hub where…
Pretty Prints
The Spring season is all about beautiful fusions! These pretty items will give your look…
Discussing the Macho Man Syndrome with Sherif Madkour
Love him or hate him, but you must agree that Sherif Madkour is a very…
The Rare Gems of NourZen
NourZen accessories, designed by Nagwa El Alfy, are a real treat. They’re unique, quirky and…
Spring Splash!
Photography by Remon El Markiz Shot at Graffiti at the Four Seasons, Nile Plaza Hair…
Balmain Baby!
Rihanna is surely conquering the fashion business by storm! From MAC to River Island, Rihanna…
To Turban or not to Turban?
Turban, obviously! Style-treasure.com offers those gorgeous turbans, adding a new edge to the classic trend.…
Sparkled Curves
Photography by Heba BegawiModel: El Laila Magdy Makeup by Diana RichyShot at Alchemy
Fabulously Comfy
Look fabulous yet comfortable and confident with these items that’ll look cool going jogging, yoga…
Back to the Future… Running!
Le Coq Sportif rummaged through its past and came up with an extremely impressive Fall/Winter…
3 Minute Interview with the Egyptian Nudist
Please tell us how does nudism help us accept our bodies the way they are?…
Marie Louis Bishara Egypt’s Fashion Empress
Whenever we think about the fashion industry in Egypt, Marie Louis immediately crosses our minds.…
Gisele Bundchen
“It depends of my mood, but definitely I always choose pieces that I feel comfortable…