Mariam ElGallad

Sophia Soliman

A Walkthrough of the Encompassing Art of Sophia Soliman

Sophia Soliman is a 25-year-old illustrator and photographer. Sophia majored in Arts & Design and Animation at MSA University and graduated in 2019. However, her journey with art started when she was just a little girl. In 2011, Sophia Soliman decided to bring her love for art to life and hasn’t stopped ever since.  Sophia…

Heba El Gabaly Efreshli

Meet Heba El Gabaly: CEO & Founder of Efreshli 

Efreshli started coming to life in 2018 when Heba El Gabaly was living in Dubai. She had been a partner managing the retail operations at Eklego for 8 years in Egypt. Heba El Gabaly had noticed that in terms of design and furniture, everything was moving to online platforms. She had also noticed the influx…

Schools

5 Things Our Schools Do Wrong

Education is a pillar in all our lives. Most of us start at the very beginning when we’re 4 or 5 years old. It is something that is too fundamental to our being, it affects and raises us to be who we are as individuals in society. Our schools allow us to have a certain…

Jumia

Jumia in a Glance: 10 Years of Supporting & Empowering All Women

Jumia has truly set an example for female empowerment and support throughout its 10 years in the market. Jumia’s workforce is as diverse as it ever gets. Whether it’s about working in logistics, delivery, or any other job that has been male-dominated in the past; Jumia gives their female employees their respective chance to have…

Batool AlDaawi

On Breaking Barriers with Batool AlDaawi!

Batool AlDaawi has always loved art, ever since she was a little girl she wanted to try out different art mediums and approaches, and she did. Batool AlDaawi ‘s work is a testament to her love for everything creative and new. Starting from her work on series like “Al Meshwar” with director Mohamed Yassin to…

Sokna Ahmed Gaballah

Sokna: Egypt’s First End-to-End Funeral Service Founded by Ahmed Gaballah

Sokna is the latest end-to-end funeral service in Egypt. It dedicates its efforts to providing people’s loved ones with care and respect without all the hassle and burden that comes with arranging a funeral. Sokna handles all the logistics and arrangements. It lets people go through their grief without worrying too much about everything else.…

Booktok trending egypt

5 Trending Tiktok Books that You Should Read!

It’s not always easy to be invested in a book, especially when you’ve been going through a reading slump. There are only so many genres to choose from, and sometimes, we just want to not have to choose between all the books out there. Luckily, Tiktok has been doing all the choosing lately. Booktok is…

Hermania Egypt

Farah Adly Sabbour on the Timeless Jewellery of Hermania! 

Farah Adly Sabbour is a 27-year-old Cairo-based architect. Farah has always been fond of history, art, and culture. Her love started when she was a little girl doing arts and crafts with her mom, then that love and passion grew into something bigger. Farah took different art and design courses because she loved creating things…

Darwisha Studio

Maria Darwish & the Whimsical Energy of Darwisha Studio!

Maria Darwish is a 26-year-old Egyptian artist who’s been spreading a lot of colors and whimsical energy through her art and Darwisha studio. It all started with Maria Darwish when she was still a little girl. However, her pursuit of art and expression created a colorful path for her vibrant endeavors. Maria Darwish executed her…

Hadia Ghaleb Swimwear

Hadia Ghaleb Is Getting on the Frontlines of Modest Swimwear!

Dubai-based entrepreneur and fashion influencer Hadia Ghaleb is getting on the frontlines of modest swimwear and starting her own personal venture, Hadia Ghaleb Label. The talk of inclusivity has been going on for years, especially when it comes to modern, colorful, and modest swimwear for all women. It doesn’t come as a shock to anyone…

Rahma Traveler

Following Rahma Traveler on Her Journey to See the World! 

Rahma Arafa is a 23-year-old Egyptian girl with big dreams and a palpable passion for seeing the world. Rahma has always had a fascination with adventure, but also with influencing and encouraging other women to live the life they choose. So, after many challenges, Rahma took her first plane to Sri Lanka to begin her…

Somaya Salama Cherry Blossom Books

Diving into the World of Cherry Blossom Books with Somaya Salama

Imagine this: it’s 2013, you miss reading and you decide to pick up a book by one of your favorite authors. You can’t find it anywhere and when you do, it’s too expensive. Then, a friend tells you about this website that delivers the latest affordable books to your doorstep. You trust their word and…

Yasmine Zalatt set designer

Yasmine Zalatt: Charm of Handicrafts & Set Design

Yasmine Zalatt is a 23-year-old applied arts student who has been charming people with her dreamy set designs and DIY projects. Inspired by her love for the summer, the beach, and seashells, Yasmine Zalatt’s work truly reflects her passion for everything vibrant and colorful. Yasmine is passionate about many things, including photography and art direction.…

It Takes a Village Reem Ossama

It Takes a Village to Tell a Story: a Conversation with Reem Ossama

“What happens when we sit down to listen and talk?” – answered Reem Ossama when asked to describe her latest documentary It Takes a Village in one sentence. The documentary has recently won the “Best Short Documentary” Award at the New York Movie Awards, the “Best Film with Impact” in Aswan Film Festival, and Newgate…

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Ahmed Saad Ims3d

Cairo at Night Through the Eyes of Ahmed Saad

Ahmed Saad (also known as S3d) is a comics artist and a creative writer based in Cairo. Ahmed Saad’s illustrations of late-night Cairo have resonated with hundreds of people who felt the nostalgia he captures through his work. Whether through his choice of music, the details of the Egyptian streets, or the warm image of…

Neda Hijabiluscious

Chatting with Neda about Pole Dancing & Identity!

“I thought I was just gonna try it as a joke, because what is someone who looks like me doing a Pole class?” Said Neda (aka Hijabiluscious) when we asked her about the start of her Pole dancing journey.  It all started with Neda in August of 2019 when she wanted to try something new.…

Vodafone Egypt

Vodafone Egypt Celebrates International Women’s Day through Reinforcing Employability Opportunities for Women

In light of International Women’s Day, Vodafone Egypt is tailoring a variety of employability opportunities to advocate for women’s empowerment on their special day. Vodafone Egypt wants to enable women to have a steady income while jumpstarting their careers in their eligible fields. The two initiatives in-store will be in the form of training programs…

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Roxy Maadi Restaurant

Roxy: The Latest Restaurant & Salad Bar in Town!

We all love to gather around food. It’s a language that we all know how to speak well. Nothing beats gathering with family or friends around a table of delicious meals. We also love to have fun, play around, and find somewhere comfortable to spend our time. That is why Roxy wins the lottery on…

Four Seasons Resort Sharm El Sheikh Reveals a New Era of Luxury at the Latest Expansion

“We’re introducing a new era of seaside luxury to what has been one of Egypt’s most loved resorts ever since it opened its doors 20 years ago. By doubling the property in size, we’ve created new accommodations, recreation facilities, and restaurants while the legendary and exceptional Four Seasons service remains the same,” says General Manager…

Amal Esawi

Catching up with Dr. Amal Esawi on Nanotechnology!

“My father loved to do things with his own hands and always followed a very scientific approach in solving problems. This impressed me a lot and made me aspire to be like him.” Expressed Dr. Amal Esawi fondly when asked about the beginning of her passion for mechanical engineering. Amal’s father was a mechanical engineer…

Ghada Mounib: The Story of Founding & Growing Save Me Group

“You can’t treat all the kids, even if you want to. At least, you will be able to treat some of them.” Said Ghada Mounib, the woman behind creating Save Me group which gathers more than 350 thousand members that helped collect more than 80 million pounds to treat children.  Ghada Mounib started the Save…

Joy Leon

Joy Leon: Understanding the Heart & Mind of an Athlete

“I try to see the amazing things my body has done for me: like giving me the ability to hike on mountains, ones where I stood at the top with people who are close to me and shared a view. It has also given me the arms to help with my baby nephew, carrying him…

Always Egypt

Always Egypt: Saying “Fempowerment” Like It Should Be

We are all different and with that comes a wide range of emotions that we feel. Always Egypt’s new Fempowerment campaign is telling us that it’s “Always Okay” to experience that. As much as self-expression powered by strong emotional responses has been a true pillar in the making of our generation, it’s still never easy…

Joe's Leather Goods

Joe’s Leather Goods: Taking Leathercraft to the Next Level

Youssef Hazzi, also known as Joe, always had a passion for handcrafts. He always loved to tell stories through his hands. After coming back to Egypt with a degree in visual communication from the school of design, applied arts, and communication (ESDAC) in France. Joe decided to pursue his passion for leathercraft and turn it…

Riham Fouad

Meet Riham Fouad: Founder of Dinari Communications

Riham Fouad started her journey in her last semester at university in 2006. As she majored in Radio & Tv, she was starting an internship at Insight magazine, one of the first magazines in Egypt. When the editor in chief had to suddenly travel to London, Riham found herself responsible for articles, ads, photoshoots, and…

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Conscious Shopping in Cairo

Your Guide to Conscious Shopping in Cairo!

With the ever-growing market and interest in fashion with every generation, the demand for stores to replicate current catwalk trends is very high. In an industry that constantly shuns the idea of outfit repeating and recycling old trends, fast fashion became the ultimate source of clothing everywhere.  So, let’s begin with the question:  What is…

Nadine Sherif Jewellery

Nadine Sherif Jewellery: the Perfect Blend between History and Design

Nadine Sherif is an award-winning jewellery designer whose passion always reflects on her powerful statement jewellery pieces. Nadine Sherif graduated with a Bachelor’s degree in architecture in 2013 and she went on to apply the attention to detail and execution she got from her major to Jewellery design. That later led to Nadine winning the…

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كتب أطفال

يلا نحكي قصة: ٥ كتب مهمة نقراها لأولادنا

القصص لغة كلنا بنتكلمها. كلنا فاكرين القصص اللي كانت بتتحكيلنا وإحنا صغيرين. اتعلمنا عن الصدق، العطف، الحب، التقبل وحاجات تانية كتير من القصص اللي أهالينا كانوا بيحكوهالنا. وساعات كنا بنعرف نتصرف إزاي في مواقف معينة بسبب الكتب اللي بنقراها، اتعلمنا نحلم واتعلمنا نتكلم ونسمع من القصص دي، لأن كل حاجة في النهاية جزء من قصة…

Ellie Home Founders

Ellie Home: Reviving the Beauty of Egyptian Craftsmanship

Ideas always begin somewhere, with Ellie Home, it all began in 2012. One day, Nahla Abdelnasser decided that the corporate lifestyle isn’t for her, and she wanted to bring handcrafts with all their perfect imperfections back to life. She also wanted to represent her obsession with elephants which eventually brought the name “Ellie” and the…

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XP Music Conference at Riyadh

XP Music Conference Kicks off in Riyadh

The XP Music Conference by MDLBEAST launched its activities yesterday, December 13, 2021, in Riyadh, Saudi Arabia. The event gathers some of the world’s leading music industry figures. In addition, The conference hosts 58 activations over three days at Jax, Diriyah, with the first day featuring 17 different workshops, fishbowls, keynotes, and discussion panels that…

Diriyah Foundation

Launch of Diriyah Contemporary Art Biennale: a Gathering of Art and Artists in Saudi Arabia

The Launch Diriyah Biennale Foundation (DBF), a platform for global dialogue and exchange, presents Saudi Arabia’s first contemporary art biennale. Diriyah Contemporary Art Biennale opened to the public yesterday December 11th, 2021 in the Jax district of Diriyah. Diriyah’s Contemporary Art Biennale features more than 60 acclaimed artists from Saudi Arabia and around the world.…

Egyptian IVF Center

The Egyptian IVF Center: Starting the Talk of Egg Freezing in Egypt

Women feel a lot of pressure to have kids early. Some women feel like they want to plan their lives before taking this major decision. Some women have their own health struggles and medical reasons to not have kids at the moment, and some women are simply not ready. All reasons are valid and no…

Deena Mohamed

Deena Mohamed: a Fantastical World through the Eyes of Cairo

Deena Mohamed is an Egyptian comics artist and illustrator. Deena’s career took a step further when her first webcomic “Qahera” went viral. Qahera is a bilingual English/Arabic webcomic that started in 2013. It features a Muslim Egyptian Superheroine called Qahera through her journey against Islamophobia and misogyny. Her work is proof that stories have no…

Mental Health

Mental Health Awareness: 5 Online Platforms that Can Help

To understand one’s mental health and to give it space is to do a great service to the peace of the heart and the mind. We might not always have the means to seek proper help, but we can try to find some understanding to validate how we feel.  Validation and reassurance can go a…

Dina ElBatal Malaz

Malaz Experience: From City Chaos to the Calm Countryside

Dina ElBatal is an explorer, a lover of nature and Flamingos, and a passionate soul. Dina ElBatal has worked in the food manufacturing business for 22 years until she decided to begin her own project; Malaz Experience. She is also a mother of two and wife to Ahmed ElMofty who is the founder of Kom…

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Mariam Satour: Spreading the Art of Embroidery One Thread at a Time

Mariam Satour is an embroidery and Fiber artist who started her journey with embroidery back when she was still a little girl. She started with small needlepoint kits and she just kept going. When Mariam Satour was a graphic design student, she created her own patterns and illustrations then turned them into needlepoint pieces. Embroidery…

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Mariam Shalan

Dive Like a Girl: Mariam Shalan

The freedom of the sea is something we all cling to from the moment we’re exposed to it. As adults, we all look back fondly on that memory of the sea washing over our face, or the big wave that hit us so unexpectedly that we can almost still remember its intensity. Well, Mariam Shalan…

Netflix's Maid

Netflix’s Maid: Depicting the Many Faces of Abuse

“They go back more often than not. It took me five tries,” said the supervisor of the domestic violence shelter to one of the shelter’s recent victims, the main protagonist of  Netflix’s “Maid” when she asked her if people go back to their partners even after their abuse. Maid does not only tackle domestic abuse,…

فن فاطمة رمضان

فن فاطمة رمضان: الحياة بعدسة السريالية

فاطمة رمضان فنانة تشكيلية بدأت مسيرتها الفنية في ٢٠٠٩ لما كانت بتدرس في فنون جميلة قسم جرافيك. بتشجيع أهلها ودكاترتها، فاطمة قررت تبدأ رحلتها مع الفن السريالي. الشخصيات اللي بترسمها دايمًا فيها جزء منها وده بيخلي فنها قوي ومختلف. إحنا اتكلمنا مع فاطمة رمضان عشان نتعرف عليها وعلى فنها! ممكن توصفي أسلوبك في الرسم إزاي؟…

مينيماليزم بالعربي

مينيماليزم بالعربي: دليل الحياة البسيطة وسط زحمة مصر

  فيه أفكار إستهلاكية موجودة من زمان في حياتنا وجزء من عاداتنا وتقاليدنا، زي مثلاً جهاز العروسة اللي لازم كله يكون جديد، أو إننا نشتري هدوم كتير إحنا مش محتاجنها عشان ماينفعش نكرر اللبس وحاجات تانية كتير. مبادرة مينيماليزم بالعربي هدفها هو نشر الوعي عن أضرار الإستهلاكية وفكرة الحياة البسيطة. الرسالة دي المبادرة بتوصلها من…

chefmay.com

www.chefmay.com: Where There is Something for Everyone

Starting off regularly going on grocery shopping trips at 10 years old, to the grocery shopping trip that led to her first job as a chef at Gourmet, Chef May Yacoubi has managed to take the cooking world by storm. Now she’s taking the kitchenware and homeware world by storm with the launch of her…

5 Activities for a fun-filled Weekend

5 Activities for a Fun-Filled Weekend

The weekend comes and goes and our excitement for it never leaves. Maybe it’s the rest from the week’s work, the possibility of endless sleep for two days, or the excitement of trying out something new. For that, here’s a list of spots where you can try out exciting activities with your friends! AutoVroom We…

Moxie

Representation & Power: Why Movies Like “Moxie” are Necessary

The 2021 film “Moxie”, directed by Amy Poehler is a rebellious letter to feminism and everything it stands for. Moxie is set in a high school that allows misogyny and racism to waltz through its doors. We first see Vivian, the main character, as a shy and quiet girl roaming the halls of the school.…

الفن عبير عادل

الفن والمرأة: بفرشة عبير عادل

شغف وحب عبير عادل للفن دايمًا واضح في شغلها. ألوانها وأسلوبها في التعبير بيعكسوا حبها لبيتها أسوان. فنها دايمًا بيناقش المرأة والدور الكبير اللي بتشكله في العيلة، بيعرض حاجات تانية كتير زي شكل الأسرة والطفولة والبيت. إحنا اتكلمنا مع عبير عشان نتعرف أكتر عليها وعلى فنها! إزاي بدأت رحلتك مع الفن؟ كلية الفنون الجميلة كانت…

5 Breakfast Spots for the Perfect Start to the Weekend

5 Breakfast Spots for the Perfect Start to the Weekend

The Weekday routine can often feel stiflingly mundane and repetitive. We go to work, we go home and the next day is the same, and on the cycle goes. With this list, we’re introducing bright and comfy breakfast spots to add ​​just the splash of excitement you need to get you going for the next…

Netflix Movies

Love and Adventure: 5 Netflix Picks for this Weekend

It’s always such a relief when we reach the weekends, but there is always some boredom lying around as well. For this weekend, we got your back. We chose some adventurous Netflix picks so you can have your popcorn and feel the excitement! 1. Love and monsters (2020)  Directed by Michael Matthews The location is…

Hand in Hand

Hand in Hand: Changing Lives One Prosthetic Arm at a Time

Mohamed Hatab is a visionary who wanted to change the face of disability in Egypt. He founded “Hand in Hand”; a non-profit organization that manufactures 3D printed prosthetic arms. He’s an engineer with a Bachelor’s and Master’s Degree in  Aeronautical Engineering from the University of Glasgow in the UK. “My passion for engineering and my…